I have pity with my parents. The ‘why?’-phase during my childhood just didn’t end. I have pity with my friends too. Time after time, I tell them long stories about what I’ve recently discovered: that butter is healthier than margarine, that we can’t compete with architectural projects in the East or that our brains are programmed to watch trash-tv. Account planning kept me on the right road: at my job, the stories I discover everyday are valued as insights and inspiration. Moreover, I get even paid for asking “why” and “how” every time.
I just never met a job that gave me so many chances to ask and learn and tell. I love it.
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